It’s critical in the modern age that every business has an online marketing strategy. In this digital era, the buying process has changed significantly, and people are increasingly using the internet to find information and ultimately make purchase decisions. Put simply, there are thousands of customers out there who are actively looking for what you offer, and the challenge for marketers today is not how to find new potential customers, but how to be found.
SEO is the number one way Adelaide business owners are getting ahead today. Google and other leading search engines drive unbelievable amounts of traffic, and ultimately business, to those who make a concentrated effort to getting their websites ranked in the most competitive search terms. Those who aren’t are being quickly left behind as their customers are driven straight to the competition.
We at Divergent Media offer the best SEO to Adelaide business owners by creating a custom SEO and digital marketing strategy that will get your business ranked, improve your customer relationships, and ultimately grow your business like you’ve never imagined. We use cutting edge digital marketing methods including web design, content marketing, and social media marketing to give our clients a leg up on the competition in the digital realm.
We incorporate web design and development as a part of our overall SEO and digital marketing strategy. Having a professional, functional, and content rich website gives your visitors the best experience possible, and helps develop your search engine ranking. Google considers technical elements of your website such as speed and ease of navigation, as well as visitor information such as how long the average visitor spends on your site. We can conduct a full audit of your current website and optimize it appropriately, or build an all new one.
We specialize in optimizing websites for mobile. With over 50% of Google searches being performed on mobile devices, it’s critical that your web platform is accessible to mobile users.
No matter how fast and user-friendly your website is, you won’t get ranked without top-shelf content that communicates your products or services effectively and uses keyword focus to rank competitively in the most popular searches related to your business. Google’s crawler programs scan the content on your web page to determine whether the information is relevant to their user’s search terms. To rank highly, you need well-written and frequently updated content that gives searchers the information they are looking for.
Social Media has had a profound impact on business and marketing. An actively managed social media marketing strategy allows you to directly engage your customers, share information, and drive traffic to your website. Google’s algorithms consider social media activity when ranking websites, and research has shown that the more active a company is on social media, and the more people are talking about, sharing, and visiting the website from social media links, the higher it performs.
When deciding which Adelaide SEO agency to partner with, it’s crucial that you choose an SEO firm that understands that there is a bigger picture when it comes to SEO and digital marketing. By considering all the elements of your digital presence that effect your ranking, we can tailor make a strategy that will not only rank you in Google but will allow you to reach and connect with your best potential customers.
Google and other leading engines update their algorithms constantly to improve their user’s experience, leaving many Adelaide SEO firms in the dust. Through comprehensive research and analysis, we stay on the cutting edge of digital marketing and SEO methods, ensuring that as the SEO landscape evolves, you and your business evolve with it.
Many Adelaide SEO firms can get you ranked, at least in the short-term, but we at Divergent Media take it a step further. We aim to create a long-term strategy that will give your business a solid foundation to grow on. Give us a call today and find out how we can help you take advantage of the best ROI in modern marketing.
Google is the largest search engine worldwide, holding over 70% of the market. Bing and Yahoo follow behind with less than 10% each of the market.*1
Google now processes over 40,000 search queries every second on average, which translates to over 3.5 billion searches per day.*2
74% of Australians rely on their phones at least as much as they rely on their desktops, when searching for information, ideas or advice.*3