Search engine optimization (SEO) is becoming more critical as we move further into the digital age, and Brisbane SEO is becoming a vital part of every business owner’s overall marketing strategy. Why? It’s simple, people are increasingly making their purchase decisions with the aid of computers, tablets, and smartphones, and Google and other search engines are the most popular ways people seek out information on products and services.
In a large and highly competitive city like Brisbane, business owners need to stand out in any way they can to stay ahead of the competition, and strengthening their foothold in the digital realm has proven an effective way to do that. Brisbane SEO is cost effective and generates leads, and ultimately sales, better than any traditional marketing strategy.
At Divergent Media, we specialize in providing a comprehensive SEO and digital marketing strategy that doesn’t just generate leads and drive traffic, but shores up every element of your online presence to provide a high-quality experience for your visitors. SEO is hardly the “secret weapon” it was a few years ago. Many businesses are aware of the immense benefits provided by SEO and are making use of these digital marketing strategies every day. Partnering with any firm just doesn’t cut it anymore, you need a firm that can deliver results, and do it better than your competitors. Here’s how we give our clients an edge in today’s competitive market.
If you intend to drive a lot more traffic to your website, wouldn’t you want it to be a place these new visitors want to stay? Whether it’s optimizing your current website or building a brand new one from the ground up, our expert web developers will create a platform for your message that is quick, easy to navigate, and invites your guests to stay and have a look around.
Search engines also consider some of the technical elements of your website when determining your overall ranking. These include speed, structure, average time users spend on the page and more. We specialize in designing websites that appeal to users and Google’s crawler programs simultaneously.
Google and other search engines also favour websites that have frequent, high-quality content. Google wants to provide its users with relevant and helpful results to improve their experience. To rank highly, you need to show that you provide up-to-date information on the topics related to your business.
With thorough keyword research, our expert content writers can provide unique, engaging, and high-quality content that is relevant to the most searched terms in your area of expertise. They specialize in writing content that is interesting and helpful to your visitors while performing highly with Google’s crawler programs.
Google is the largest search engine worldwide, holding over 70% of the market. Bing and Yahoo follow behind with less than 10% each of the market.*1
Google now processes over 40,000 search queries every second on average, which translates to over 3.5 billion searches per day.*2
74% of Australians rely on their phones at least as much as they rely on their desktops, when searching for information, ideas or advice.*3